Simply Select

Offer your advertising campaigns high level performance on the Simply Select Network, an accurate selection of sites and specific sections by important and prestigious publishers who have joined the Simply program and who distinguish themselves for the quality their content and visitors.

Simply Select guarantees that your brand or products are shown in a controlled editorial context with an elevated profile. Simply ensures Publishers and Advertisers quality and selection, thanks to Simply's cutting edge technology and regular controls of both sites and ads by the Simply staff.

The Network Select is rapidly expanding internationally, offering you a high level alternative to the Simply Network where you can plan your advertising campaigns.

With Simply's sophisticated behavioural targeting technology your ads will only be shown to potential customers, who are identified based on the interests they show while browsing the net, as well as their geographical location. With Simply you can optimized your investments, increase the performance of your campaigns, and reduce costs.

Why choose Simply Select?

• Quality – The websites, the content and the visitors must meet strict qualitative criteria.
• Guarantee – Your brand will be shown in a controlled, select and high profile context editorial context.
• Pertinence – Ads are only shown to users who are truly interested in your products.
• Pay per Performance – You only pay when a user clicks on one of your ads and reaches your website.
• Misurability – You can track the progress of all the parameters of your campaigns, prepare reports and carry out analyses in a really simply way.

Targeting and performance

Thanks to a careful and automated analysis of users' behaviour and the performance of individual ads, our proprietary Adserver works to optimize the distribution of ads in order to reach users who are truly interested, regardless of the website they are currently visiting.

Behavioural targeting (linked to users' behaviour), contextual technology (related to the content of the site), geo-targeting (based on location) and yield management (which analyzes the progress of ads to optimize distribution) all work together to guarantee efficient ads and maximum campaign performance.

Thanks to a constant automated analysis of individual results, our Adsever actually learns what works best. The Adserver will continue to optimize the distribution of ads for the entire duration of the campaign bringing you the maximum return on your investment.

Text Ad Display

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Available Formats

The Simply Network allows you to plan banner and text ad campaigns. The platform manages the most popular and top performing graphic and text ad formats available today. Technical specifications regarding size and format are available online and will appear while the banner is loading. For any given campaign you can load as many banners and text ads as you want. You can use your own ads or create new ones. On Simply there are free tools available online for the creation, personalization and optimization of your banners and text ads.

Costs

Campaign planning is based on a Cost per Click model. There is no cost for Network activation and there are no fees for the creation of banners or text ads: you only pay for views and clicks received on your ads. With Simply you can set a daily budget and you are free to choose the maximum price that you are willing to pay for every click on you banner (CPC). Or, let us recommend the best formula for you! In accordance with the categories, location and language set, the platform will determine the best way to distribute your budget on the Networks available and the most appropriate cost per click. Get more clicks while reducing the cost per click.